A values-based framework for navigating high-stakes decisions under pressure
Periods of crisis demand that leaders make rapid, high-impact decisions with limited information and profound consequences for people, organizations, and society. While uncertainty and urgency can intensify pressure to act, they also heighten the ethical stakes of every choice. This article explores why ethical decision-making becomes even more critical in times of crisis and introduces a practical framework—the three P’s of Purpose, Principles, and Priorities—to help leaders make decisions that are principled, transparent, and aligned with what their organizations stand for, even under the most challenging circumstances.
